Which one we recommend
The two are often compared, but they are not alternatives for the same business. They answer different questions: how fast and how cheaply you can operate legally, and whether you need to hold client money as e‑money across Europe.
- Choose a Canada MSB if you need to start quickly with a limited budget: remittance, foreign exchange, crypto, payment processing or OTC, serving clients worldwide. A new ready-made MSB gets you there in about 2 weeks.
- Choose an EU EMI if your product is e-money: wallets, IBAN payment accounts, cards, and clients across the EU, with the capital and team to support a licence.
The choice follows your product and your clients, not the price alone: if you need to issue e-money or serve EU clients under a licence, an MSB does not replace an EMI.
Canada MSB and EU EMI side by side
The key differences at a glance:
| Factor | ||
|---|---|---|
| Regulator | FINTRAC (registration, AML supervision) | National central bank or supervisor, e.g. Latvijas Banka, Bank of Lithuania |
| Type | Registration, not a licence | Full authorisation under the E-Money Directive |
| Minimum capital | None | €350,000 (about twice that in practice) |
| Government fee | None for FINTRAC registration | Application and yearly supervision fees |
| Timeline | About 2 weeks ready-made, 4 to 8 months new | 6 to 12 months realistic; 3-month legal deadline from a complete file |
| Reach | Money services from Canada, clients worldwide | Passporting to 30 EU and EEA countries |
| E-money and accounts | No e-money licence; holding client funds falls under RPAA | Issues e-money, runs IBAN payment accounts |
| Our packages | New from €25,000; ready-made €45,000, all-inclusive | Application from €80,000 |
Displayed prices are indicative professional fees excluding VAT. EMI capital and regulator fees are not included.
Registration versus licence
A Canada MSB is a registration with FINTRAC, Canada’s financial intelligence unit. FINTRAC checks who owns and runs the business and supervises its anti-money laundering programme: compliance officer, policies, risk assessment, training, reporting and records. It does not approve your business model or set capital requirements, and it does not issue licences.
An EMI is a full authorisation under the EU E-Money Directive, granted by a national supervisor such as Latvijas Banka or the Bank of Lithuania. The supervisor reviews the business plan, governance, capital, safeguarding, IT and AML before it decides, and keeps supervising prudentially afterwards. The rules are the same EU-wide, so an EMI from Estonia, Latvia or Lithuania meets the same standard.
Capital and timeline
- Canada MSB: no minimum capital and no FINTRAC fee. A new registration takes 4 to 8 months on our projects; a new ready-made MSB, a registered company with no activity, is transferred in about 2 weeks.
- EU EMI: €350,000 initial capital by law, then own funds of at least 2% of average outstanding e-money. In practice plan for about twice the minimum, because the supervisor checks that capital also covers the losses in your business plan. The law gives the supervisor 3 months from a complete application; realistically the project takes 6 to 12 months.
Where you can serve clients
An EMI licence can be passported: after notifying your home supervisor, you can serve clients in all 30 EU and EEA countries from one licence. That is its main advantage for a business built around European clients.
A Canada MSB registers your money services business in Canada and lets you serve clients worldwide from there, within the rules of each client’s own country. It gives no access to the EU market. If you want Canadian clients from a company abroad, see foreign MSB vs Canadian MSB.
Holding client money: e-money and safeguarding
An EMI can issue e-money and run payment accounts with IBANs, and must safeguard client funds in a segregated account, in low-risk assets or with insurance or a guarantee.
Canada has no e-money licence. An MSB that holds client funds, for example in a wallet, also has to register with the Bank of Canada under the Retail Payment Activities Act and safeguard those funds in a trust account or a separate account with insurance or a guarantee. See our guide to RPAA registration.
Banking in practice
Neither route guarantees a bank account. Banks treat MSBs as high risk, so a Canadian MSB usually starts with payment providers and EMIs that work with money services businesses, and adds a bank later. An EMI is in a stronger position: it can connect to central bank payment systems such as CENTROlink in Lithuania or EKS in Latvia, but it still needs a commercial bank for safeguarding.
How MAXCORP helps you choose
MAXCORP sets up both routes: Canadian MSBs, new or ready-made, and EMI licences in Latvia, Lithuania, Cyprus and Malta. We look at your product, where your clients are, your budget and your timeline, and tell you which route fits now and whether the other one makes sense later.
See Canada MSB registration, the EMI licence in the EU, and the country pages for Lithuania and Latvia. Comparing the two Baltic EMI options? Read EMI licence in Lithuania or Latvia.
Official sources (7)
- FINTRAC: money services businesses
- Proceeds of Crime (Money Laundering) and Terrorist Financing Act
- Retail Payment Activities Act
- Directive 2009/110/EC (E-Money Directive)
- Directive (EU) 2015/2366 (PSD2)
- Latvijas Banka: licensed electronic money institution
- Bank of Lithuania: authorisation of electronic money institutions
General information only, not legal or tax advice. Rules change; ask us about your case.

